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Keanu Reeves Reveals His Riskiest Venture Yet: 'We’re Going to Die Someday—So, Let’s Have Fun'

Keanu Reeves moves like his body keeps the score. He steps out of a black SUV in front of ARCH Motorcycle’s Los Angeles factory and pauses for half a beat before closing the door—just long enough to gather himself. There’s a faint hitch in his stride—the residue of late-night fight choreography under hot lights, or hours on a mat repeating judo throws until impact becomes muscle memory. Maybe it’s what decades of speed leave behind. The body remembers.

INSIDE ARCH, THE BUILDING HUMS. A production crew threads cables between workbenches and engine stands. Lighting rigs hover above partially assembled frames. Following our interview, Reeves and his ARCH Motorcycle co-founder, Gard Hollinger, will film their sit-downs for Hooligans: The ARCH Racing Story, a docuseries about their first season in MotoAmerica’s racing championship.

“Busy?” I ask Reeves, nodding toward the cameras, motorcycle assemblies, and walls plastered with illustrations of racing liveries.

He smiles. “Yeah. I’ve got to get better about making time for myself.”

It’s a familiar tension in his life—the collision between the mythology of Reeves, the actor, and Keanu, the man.

Few actors have redefined action cinema twice. The Matrix bent reality. John Wick imposed order on violence with rules and repercussions.

In between, Reeves survived the kind of industry churn that buries most leading men. He became a meme, an icon, “the internet’s boyfriend,” a cultural symbol of decency in a cynical age. He could retire tomorrow—financially secure, permanently canonized. Yet he doesn’t.

Unlike some celebrity ventures that are a bit hands off, Reeves test rides prototypes, works directly with customers, and drives brand storytelling.

Brian Bowen Smith

He’s in his 60s now, which is supposed to be the part where you protect the legend—not throw them back into the arena. Instead, he’s entered a less insulated, riskier phase.

Lately, Reeves has leaned toward roles that trade physical dominance for moral fracture. In darkly comic projects like Good Fortune and Outcome, the characters unravel in subtler ways—less about choreography, more about personality failures, delusion, and satire.

Offscreen, he’s built stories that orbit similar terrain. BRZRKR, the comic series he co-created, became one of the best-selling independent titles of the past decade and is now headed to Netflix. Its immortal warrior fights not for glory, but because he can’t escape consequence. It reads less like a power fantasy than a meditation on burden and endurance.

Related: How Sam Worthington Keeps His Cool While Carrying the Weight of 'Avatar,' the Century's Biggest Box Office Franchise

What’s striking about Reeves right now isn’t the volume of work. It’s what he chooses.
The safe play would be to remain inside the myth: another beloved sequel, another controlled set, another display of competence.

Instead, he’s drawn to disciplines that punish bluffing—Broadway, where there’s nowhere to hide; darker comedies where charm doesn’t save the character; a comic book that interrogates immortality; a race program that can fail in public.

Motorcycle racing, as Hollinger likes to remind him, is mostly unglamorous—until it isn’t.

WE LOAD UP ON COFFEE AND STEP into the factory lounge, where the air smells faintly of oil and machined aluminum. Hollinger is already inside, sleeves rolled, scanning a checklist with the focus of someone who knows racing is more about the precision of logistics, engineering, and pressure-testing than poetry. The bikes themselves are gone—crated and shipped for dyno analysis ahead of the next round. Arizona track testing follows as the race season approaches.

“Sorry you can’t see them,” Reeves says. What surrounds us is the physical record of a decade-long argument about what an American motorcycle can and should be.

Along one wall sits the first bike Hollinger built for Reeves—the chromed-out machine that started their obsession. Beside it stands the first production bike. Prototype and proof. A polished steel version appeared in The Matrix Resurrections. Nearby rests the green Ducati 996 that Carrie-Anne Moss rode in The Matrix Reloaded. “We’ve sort of become the custodians of that one,” Reeves says.

Built more like a supercar than a traditional cruiser, ARCH Motorcycle utilizes billet aluminum chassis components, carbon-fiber bodywork, and high-end suspension and braking systems.

Brian Bowen Smith

When they first met, Keanu wanted Hollinger to build out his Dyna with a sissy bar and king-and-queen throne seat. “I said no,” Hollinger says, laughing. Instead, Hollinger rebuilt the motorcycle from the inside out: ride, return, revise.

By the end, little of the original Harley-Davidson remained beyond its engine cases
and VIN. What emerged wasn’t a customization. It was a blueprint.

“Let’s start a motorcycle company,” Reeves proposed back in 2011.

“Why?” Hollinger asked.

“Because we’re going to die someday,” Reeves said. “So, let’s have fun.”

KRGT-1—SHORT FOR KEANU REEVES GT, Model 1—was their first production. It was something new: a performance cruiser powered by a 124-cubic-inch American V-twin wrapped in bespoke chassis geometry and machined from aircraft-grade billet. The motor produces over 120 horsepower and 120-ft-lb of torque—numbers that push it well beyond cruiser territory and into performance bike conversation.

The two-piece aluminum tank begins as a 500-pound block, CNC-machined down to 19 pounds of TIG-welded structure—“stiffening the frame while channeling air
to the motor,” Hollinger explains.

At an entry price of $118,000, each bike begins as a sit-down with the founders to select measurements, materials, and liveries—getting every detail suited to its owner.

Keanu Reeves takes an ARCH 1s—a hybrid between a cruiser and a sportbike—for a joy ride.

Brian Bowen Smith

“It’s personal,” Reeves says. “What we make is personal.”

That intimacy extends beyond the showroom. Each year, ARCH owners gather for a private ride. Reeves and Hollinger ride alongside their clients, share meals, and sit around a fire once the engines cool.

“It allows us to get to know each other,” Reeves says, “to share some late-night philosophy and laughs.”

Over the past decade, the machines grew sharper. The 1s leaned sportier, more aggressive. Then came the Method 143—limited to 23 units, priced at $295,000, an exercise in how far precision could go.

ARCH refined its machines in the safety of the street. But Reeves wanted more exposure. Enter racing.

Related: Matty Matheson Is a New Breed of Celebrity. Here's Why We Need More Men Like Him

“WE TALK ABOUT LEGACY,” REEVES says. “It’s the next step for ARCH. Now we have ARCH Racing.”

For years, ARCH relied on the S&S Cycle T124, a 45-degree, downdraft, fuel-injected V-twin engine. It was proven and reliable. But it wasn’t theirs. Without building their own powerplant, Hollinger and Reeves understood they would always be interpreting someone else’s architecture.

“If you make your own engine,” Reeves says, “that’s your heart.”

They partnered with Suter Racing in Switzerland and began developing something entirely new. Racing wasn’t the stated goal—but it was never far from the conversation. The motor had to survive sustained load, elevated temperatures, and prolonged abuse.
The first real test took place on the Automotodrom Grobnik in Croatia. In full leathers, Reeves rode the prototype, tracking speeds over 150 mph.

“It felt racy,” Reeves says. “It felt confident. Gard felt very confident.”

Hollinger lost control on another test ride at comparable speeds through a kinked section of track. The bike slid, then flipped seven times, metal tumbling over tarmac and gravel. The front end tore clean off.

“It was scary,” Hollinger says. Then he smiles. “But holy shit we knew we built something that could be competitive.”

Reeves saw proof of possibility. Hollinger saw confirmation.

“We asked ourselves if this was crazy,” Reeves says. “But if you’re not testing the
thing to its limits…what are you doing?” “I wanted this to be treated in the traditional
way where sponsors pay for it,” says Hollinger. “Not having ARCH or Keanu write a check for it.”

With a humble budget, and a few sponsors, they launched ARCH Racing with one rebuilt prototype 2s-R, entering in MotoAmerica’s Super Hooligan class racing championship.

The first question was obvious: Who rides it? Corey Alexander—31, 6’4”, a champion road racer from New York—fit the bill, physically and competitively. By season’s end, a second bike was added, helmed by veteran racer Jeremy McWilliams.

Keanu Reeves, Gard Hollinger, and Corey Alexander walk the track at California's WeatherTech Raceway Laguna Seca.

Sarah Delia/Obsidian Photo

In their debut at Daytona Speedway, Alexander crashed in a practice run. The team spent the night rebuilding the bike. The next day, he finished the race in seventh place. For a first outing, after a crash and an all-night rebuild, seventh felt like a win.

ARCH’s entry into Super Hooligan isn’t about machismo or adrenaline. Team riders Alexander and Jeremy McWilliams will be the ones banging handlebars through the corners. Reeves will stand in the paddock, listening to telemetry and watching as their team riders chase glory. But the machine carries his name. If it fails, it fails publicly. If it succeeds, it does so under scrutiny.

The lessons are already bleeding back into production. “What took us three years of dyno and road testing to sort out,” Reeves says, “we resolved in the first two months of racing. Racing pushes everything—temperatures, tension, tolerances.” With these new innovations, the KRGT-1 will evolve into the KRGT-2. Even the race machine will appear in a limited run, carrying what was learned at speed.

Racing hasn’t replaced ARCH’s core business—it’s feeding it. Client bikes are still moving through the shop, still measured and spec’d and argued over in the design room. The race program just forces every idea to prove itself faster. Now they know where they need to improve: powerplant, suspension, ergonomics.

“[Competitors] want to beat us,” Reeves says. “They’re already talking about ‘ARCH killers.’”
Hollinger is more blunt about race readiness.

“The race isn’t changing,” he says. “It happens when it happens. You’re either ready or you’re not. And you’re never as ready as you think you are.”

Corey Alexander competes in MotoAmerica Super Hooligan National Championship at Ridge Motorsports Park in Shelton, WA, on an ARCH Motorcycle 2s-R.

Sarah Delia/Obsidian Photo

MOTOAMERICA IS ONE PROVING ground. It’s not the only one on Reeves’ mind. Looming beyond is the Isle of Man TT—an annual, prestigious motorcycle road race on the 37.73-mile Snaefell Mountain Course. Since 1907, riders have competed in time trials on closed public roads reaching speeds exceeding 200 mph through narrow streets. It’s one of the most challenging and deadliest motorsport events in the world.

ARCH had come close once. The team had technical approval cleared, but politics and logistics stalled their access. The Isle of Man is the purest version of that question: How much truth do you really want and how fast?

“Come on,” Reeves says, turning to Hollinger. “Why can’t we?” Hollinger smiles. He’s heard this before.

“Maybe in ’27.”

“Hurry up,” Reeves teases.

It’s a familiar dynamic. Reeves wants horizon. Hollinger calibrates risk. ARCH lives in that tension.

When I ask Reeves about legacy, he answers plainly.

“I hope,” he says, “that someday someone opens a book of great motorcycles and gives us a nod. Maybe they’ve got an ARCH in their garage.”

Hollinger thinks structurally—design language and systems that endure beyond founders. He wants the company to survive without losing its spine.

“We’re the biggest little motorcycle company,” he says.

The film crew is waiting. Microphones are being checked. The shop has transformed from workshop to set.

Before we wrap, I ask Reeves if he still rides often.

Keanu Reeves, Gard Hollinger, and Corey Alexander at California's WeatherTech Raceway Laguna Seca.

Sarah Delia/Obsidian Photo

“Yeah. Any chance I get—road or track.”

Why keep doing it? Fame doesn’t suspend gravity. It doesn’t protect bone. I ask if riding motorcycles makes him feel more alive—or more aware of mortality. He told me earlier he isn’t a speed demon—“Captain Casual,” he calls himself—just someone who loves it enough to keep running the math.

Reeves lifts his shirt. A vertical scar runs down his abdomen. He lowers the fabric and pulls up his pant leg. Another scar traces his shin and ankle. He casually mentions cracked teeth, a ruptured spleen—evidence of what he calls “incidents.”

“I look at riding motorcycles from a cost-benefit perspective,” he says. “You consider the danger. The consequences. Then you ask yourself, ‘How do I want to live?’”
He doesn’t romanticize it.

“I understand the cost. I see the benefit. And I choose the benefit.”

The six-part docuseries Hooligans: The ARCH Racing Project with Keanu Reeves and Gard Hollinger is set to make its debut this summer on the MotoAmericaTV channel, exclusively on Samsung TV Plus.

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