It’s a New Day for Denim
Ever-enduring and ever-evolving, denim has been a sturdy staple of men’s wardrobes for decades. But, this year, we’ve seen the typically casual material step outside its workwear-coded comfort zone. The Spring/Summer 2024 collections are awash with fresh silhouettes and new twists on traditional denim and, whether it’s by using inventive patterning, experimental finishes, or bold shapes, the fabric’s latest renaissance proves why versatility will always be denim’s greatest strength.
Kenzo Drawn Varsity Denim Jacket
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From its long sleeves to its button cuffs, the Kenzo Varsity Drawn Jacket exemplifies versatility. Made with Japanese Kaihara denim, the jacket sports a soft stonewashed finish. On the back, deep yellow stitches accentuate the coat’s warm undertones, balancing the cool contour with a warm and subtle glow. The cut resembles that of a classic chore coat, paying tribute to the durability that made denim the fabric of choice in workwear. ($1,400)
Louis Vuitton Men’s Embroidered Signature Denim Shorts
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After Pharrell Williams took the reins, Louis Vuitton has leaned into denim like never before. These deep blue shorts are a case in point. The silhouette is sleek yet structured, with reverse stitching that highlights functionality (in true workwear fashion). Gold-threaded LV motifs glimmer against the denim fabric, covering the front and back with the Maison’s chic stamp of approval. ($2,140)
A.P.C. Thais Tote Bag
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Despite their popularity, denim isn’t just for jackets and jeans. The latest fashion cycle has brought denim accessories back to the racks, a trend that — aside from a few rhinestone-laced Von Dutch snapbacks in the early 00s’ — hadn’t seen the mainstream in some time. The Thais Bag from APC puts an unexpected twist on a familiar tote bag silhouette. Made from functional denim, the bag embraces all of the material’s iconography: exposed buttons, tan stitching, and a crunchy patch pocket to boot. ($230)
Gucci Wavy GG Laser Print Denim Jacket
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As much as these pieces embrace their material’s heritage, today’s denim is equally concerned with innovation. Look no further than this Gucci jacket — a warped, laser-printed GG pattern covers the blue denim base with contemporary craftsmanship . Meanwhile, the design references archetypal denim jackets with details like a pointed collar and snap buttons. ($3,750)
Virón 1992 Denim Boot
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Another signature feature of modern denim? Upcycling. These Virón boots are PETA-certified, with organic cotton up to the ankle and outsoles made from recycled rubber. The delightfully distressed heel collar offers a pull-up loop, making the lace-up pair extra convenient. ($400)
Timberland PRO® Ballast Athletic Fit Flex Denim Jeans
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For good measure, we had to throw in at least one familiar favourite. Timberland, known for their high-performance outdoor gear, does denim an honour with a classic pair of athletic-fit denim jeans. Flexible fabric ensures a comfortable fit and versatile capability, while the simple, straight-cut silhouette exemplifies ‘timeless.’ ($80)
COS Floral Print Denim Shirt
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From the fit to the print, this botanical COS denim shirt is laid-back and breezy. The relaxed silhouette makes a versatile addition to your wardrobe, providing a lightweight layer for unpredictable spring (and fall) weather. To match the natural vibes of its laser print, the shirt is made with a blend of hemp and two types of cotton — organic and recycled. ($225 USD)
Fendi Raw Canvas Jacket, Apron, & Shorts
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Last (but far from least) is an all-white ensemble from Fendi. Beige cotton drapes from the shoulders, flowing down to dangling jacket cuffs. Meanwhile, a removable tape-measure makes a cheeky nod to this season’s ubiquitous workwear style. Again, contrasting stitches highlight the jacket’s structured silhouette. (Jacket: $2,390, Apron: $1,290, Shorts: $1,190)
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