The Snow Castle Challenge is launched

By March 14, 2022, Theresians of all ages are invited to participate in the Snow Castle Challenge. This contest provides the perfect opportunity to play outside and enter for one of the many entry prizes.

Participating is simple! Build a snow fort or castle in your backyard or in a park near your home, and take a picture of it! Then register at the Défichateaudeneige.ca by selecting the Laurentians region and the MRC of Thérèse-De Blainville.

To the question “Which category is it?” choose the “Family/Friends” option from the drop-down menu. Then choose “City of Sainte-Thérèse” under the question “Is your castle participating in an event?” “. You have until March 14 to participate!

“Playing in the snow is a pleasure that has no age. So, dress the whole family warmly, give free rein to your creativity and above all, have fun! Do not hesitate to go to a park or a roundabout near you to build your snow castle and enter it in the contest without delay,” said the mayor of Sainte‑Thérèse, Mr. Christian Charron.

About the Snow Castle Challenge.

In 2011, two nurses from Matagami had the idea of ​​creating the Fort en Famille project with the aim of getting children active who do not usually involve themselves with a lot of winter sports. With the support of the Kino-Québec consultant from Baie-James, a first event was held.

In the winter of 2012, the Abitibi-Ouest Group of Healthy Lifestyle Partners, with the support of the region’s Kino-Québec councillor, deployed the project in 3 municipalities of the MRC. In the winter of 2013, the entire territory of the MRC de l’Abitibi-Ouest was targeted with a result of 268 families registered.

In February 2014, the H2GO network of La Haute-Saint-Charles, inspired by Fort en famille, got together to launch the first edition of the Défi château de neige in Quebec City. The members of the H2GO Network wanted to offer families an opportunity to enjoy Quebec winters through the pleasure of outdoor play. After a first year in which 200 families registered, the H2GO Network had the ambition to make it a regional initiative. For this reason, the Challenge was presented to the Regional and Local Mobilization for Healthy Lifestyles, Weight and Health in the Capitale-Nationale region, which immediately took an interest in further developing the project. This was the project leader until 2017. It was then that the project was taken over by the Leisure and Sports Unit of the Capitale-Nationale.

In 2018, five administrative regions of Quebec participated in the Snow Castle Challenge organized by the Recreation and Sports Unit of the Capitale-Nationale. 375 castles were built by families and friends, early childhood centres, schools and organizations. This project was a huge success with everyone.

This event is now deployed at the provincial level from 2019 and the years to come. 11 regions participated in the Challenge for the 2019 edition. The Snow Castle Challenge wishes to become a challenge with a high reputation. It will participate in the long term in positioning Quebec as an active province in winter, and where we will have the most snow castle constructions. It wishes to promote healthy lifestyles and foster the interest of children and families in outdoor physical activity during the winter season.

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