Why Everyone’s Obsessed With This Viral Tory Burch Bag & Its Surprising Connection to Jacqueline Kennedy
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As someone named after Jacqueline Kennedy (albeit spelled a bit differently), I have to admit there’s a lot I don’t know about her life. Of course, I knew she was married to one of the most handsome presidents of our time and was widely regarded as America’s first fashion icon (hence my name). But like many Millennial–Gen Z cuspers, I had no idea she had a younger sister, Lee Radziwill, who was just as beautiful, posh, poised, and elegant.
Maybe it’s because I’m named after Jackie O that I’ve always been deeply infatuated with the Kennedys and all the lore surrounding the iconic American family (and yes, this fascination predates Ryan Murphy’s Love Story series). So you can imagine my surprise when I learned that this petite Tory Burch purse — one that just so happens to resemble a mini Hermès Kelly bag — that’s been living rent-free in my head was actually named after Radziwill. And while the bag is stunning on its own, knowing it carries a bit of history connected to the Kennedys makes me want it even more.
TORY BURCH LEE RADZIWILL COLLECTION 2026
Petite Lee Radziwill Double Bag in Aged Tan
Now, let’s rewind for a moment. Tory Burch first introduced the Lee Radziwill bag in 2018 as part of a “Modern Heritage” capsule within the brand’s Fall/Winter collection. The brand’s founder, Tory Robinson Burch, was close to the late interior designer, socialite, and princess (yes, Radziwill was an actual princess!) before her passing in 2019. To honor her incredibly stylish friend — arguably just as fashionable as her older sister — Burch designed a timeless bag inspired by Radziwill’s signature elegance. According to Who What Wear, Burch even sent Radziwill a black version of the bag, which she loved so much that she requested a red one just a few weeks later.
As I mentioned, I admired this purse long before I knew the story behind it — but discovering its small connection to Jackie Kennedy is a bonus. The Tory Burch Lee Radziwill bag is exactly what it promises to be: elegantly timeless. Its top-handle silhouette and T-lock belt detail nod to the Hermès Kelly, yet it confidently stands on its own. The 2026 editions feature a “double bag” design that creates the illusion of two compartments in one, along with a more relaxed structure that feels perfect for everyday wear.
Tory Burch Lee Radziwill Collection 2026
But I’m not the only one who loves this bag. While it’s been around since 2018, it didn’t really become popular with the mainstream fashion girlies until towards the end of last year. Anyone who loves purses might’ve seen it go viral on TikTok, with endless creators talking about their extensive collections of Lee Radziwill bags or about purchasing their very first.
Trust me when I say: this purse will be the new “It” bag of 2026. And if you’re anything like me — someone who loves a touch of fashion history — it might just be the only bag you’ll want on your arm. Check out my favorite styles below.
TORY BURCH LEE RADZIWILL COLLECTION 2026
Petite Lee Radziwill Croc-Embossed Double Bag in Yellow Sky
Before you go, check out our slideshow below: