When a Jewish Landmark Disappears, So Does Jewish Presence
Another major Jewish institution has collapsed – and the implications reach far beyond San Francisco.
The Contemporary Jewish Museum (CJM) has closed and is selling its building. What was once a bold, architecturally striking institution in the heart of downtown will soon be something else entirely. Another civic space repurposed. Another cultural anchor lost.
I loved seeing that building. Designed by Daniel Libeskind, it was bold, unmistakable, and confident – right off Yerba Buena Gardens in the heart of the city. It stood prominently, not tucked away or obscured, but fully visible. It sent a simple but powerful message: Jewish life belongs in the civic fabric. For me, it was a symbol of pride.
And now it is gone.
The explanations offered are familiar. Attendance declined by roughly 50 percent from 2019 to 2023–2024. Revenue fell. In the fiscal year ending June 2024, expenses outpaced revenue by more than $5.9 million. Leadership acknowledged that the building itself had become “beyond our capacity” to maintain.
All of that may be true. But it is not sufficient.
Institutions do not simply collapse because conditions change. They collapse because they fail to respond to changing conditions with clarity, discipline, and purpose. And when a flagship Jewish cultural institution disappears in one of the wealthiest and most philanthropic regions in the country, it is worth asking not only what happened, but what it says about us.
At one level, this is a story of institutional failure. The museum expanded into a large and expensive footprint – a 63,000-square-foot facility completed in 2008 at a cost of $47 million in a city already becoming more difficult to sustain. It relied on a fragile mix of philanthropy and foot traffic in a downtown that was hollowing out even before COVID accelerated the trend. The museum was still carrying roughly $27 million in outstanding construction debt. When those pressures intensified, there appears to have been no clear plan to right-size the institution, refocus its mission, or rethink its role in a changing cultural landscape.
Instead, the result was a slow drift toward insolvency – followed by closure.
But the deeper problem is not simply managerial. It is cultural. And it was visible in the year before the closure, when the museum found itself caught in an episode that illustrated just how far it had drifted from its core identity.
In spring 2024, the museum mounted its first major open-call exhibition of California Jewish artists. Seven of the accepted artists withdrew their work in a coordinated protest, demanding that the museum commit to BDS – the Boycott, Divestment, and Sanctions movement against Israel – and divest from all funding associated with the Jewish state. The museum rejected those demands. But rather than confidently reaffirming its identity as a Jewish cultural institution, it hesitated publicly, left blank spaces on its walls where the withdrawn works would have hung, and framed the episode as a “complicated moment.” It was a moment that revealed an institution uncertain of what it stood for.
Too many institutions in recent years have confused relevance with purpose. In an effort to remain current, they have chased trends, embraced fashionable programming, and diluted the very identity that made them distinctive. In doing so, they have weakened the case for their own existence – both to the public and to their donors.
Jewish institutions are not immune to this drift. When they lose clarity about who they are and what they are meant to do, they risk becoming interchangeable with any number of other cultural organizations. And interchangeable institutions are far easier to abandon.
The museum’s collapse also raises uncomfortable questions about the direction of Jewish giving. The Jewish Federation Bay Area manages more than $2 billion in assets and provided millions in grants in fiscal year 2023 alone. The Bay Area is home to some of the most generous Jewish philanthropists in America. If a flagship institution like this cannot be sustained in that environment, the problem is not a lack of resources. It is a question of priorities.
Much contemporary giving is directed toward causes, programs, and initiatives – often important ones. But less attention is paid to sustaining the shared institutions that give Jewish life visibility, continuity, and public meaning. Museums, cultural centers, and communal spaces do not always produce immediate or measurable outcomes. But they create something more enduring: a sense of presence.
The board chair told reporters that the building “does not define the museum.” And perhaps he is right, technically. The executive director expressed optimism about a smaller, reimagined future. That deserves acknowledgment. But what has been lost in the interim – the physical presence, the civic statement, the visibility – cannot simply be reimagined back into existence. Presence is not just programmatic. It is architectural. It is spatial. It is the fact of a building that stands in the middle of a great city and says: we are here.
Places like the Contemporary Jewish Museum did something rare. They connected past and present, insiders and outsiders, tradition and creativity. They offered a space where Jewish life could be explored without precondition – neither purely religious nor purely academic, but deeply cultural and civic at once. They were not simply museums. They were part of the infrastructure of Jewish public life.
The disappearance of such institutions is especially troubling given what is happening in the broader culture. The ADL recorded 9,354 antisemitic incidents in 2024, the highest level since tracking began in 1979 – a staggering 893 percent increase over the past decade. The FBI simultaneously recorded the highest number of anti-Jewish hate crimes since it began reporting data in 1991. A majority of American Jewish college students report feeling uncomfortable or unsafe on campus because they are Jewish.
At a moment like this, the disappearance of visible Jewish institutions sends precisely the wrong signal. It suggests contraction when presence is needed. It risks normalizing a quieter, less visible Jewish public life.
It is also worth noting that the CJM’s collapse is part of a wider pattern in San Francisco’s struggling cultural sector – the Mission Cultural Center for Latino Arts, California College of the Arts, and the nearby Mexican Museum have all faced severe financial distress in recent years. This context matters. The CJM did not fail in a vacuum. But it is not exculpatory, either. What distinguishes the institutions that endure is usually not better luck. It is clearer purpose and stronger accountability.
When an institution like this collapses in a wealthy and engaged community, it is rarely because no one cared. It is because no one felt ultimately responsible for ensuring that it endured. Not the board. Not the donors. Not the broader community.
Everyone assumes someone else will step in. And no one does.
That is the accountability failure. And it is correctable – if the community chooses to correct it.
The sale of the Contemporary Jewish Museum should not be treated as a local story or an isolated failure. It is a signal, one that should prompt concrete action.
Jewish philanthropists and federations should dedicate a meaningful portion of their giving specifically to sustaining cultural institutions – not just causes and programs, but the physical and civic infrastructure of Jewish life. Boards of Jewish institutions should be held to explicit accountability for institutional survival, not just programmatic innovation. And Jewish communities in every major city should ask, right now, whether their flagship cultural institutions are financially sound – and what they would do if they were not.
If the CJM survives in some smaller, reimagined form, that would be welcome. But the larger lesson stands regardless: Jewish presence in American public life is not self-sustaining. It requires deliberate investment, disciplined governance, and a community willing to prioritize endurance over the fashions of the moment.
Some institutions are easy to replace. Others are not.
The Contemporary Jewish Museum was more than a museum. It was a statement.
And its disappearance should force us to ask whether we are still willing to make such statements – or whether, slowly and quietly, we are allowing them to disappear.
Samuel J. Abrams is a professor of politics at Sarah Lawrence College and a senior fellow at the American Enterprise Institute.