Psst: Here’s the Early Access Hack to Shop Bath & Body Works’ Limited-Edition PEEPS Collection Before Everyone Else
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Bath & Body Works has really been bringing it with their collabs lately, from their expanded Disney Princess line to the yummy holiday collection with Milk Bar. With Easter just a month away (Sunday, April 5), the beloved fragrance brand surprised us fans with an early treat: a major collab with the legendary Easter candy brand, PEEPS. That’s right! A Bath & Body Works x PEEPS collection is set to drop very soon, and we have all the info you need to know including how to shop the collab as soon as today.
Note: Click on the button below to jump right to the collection.
“We are so excited to partner with PEEPS, an iconic symbol of spring,” Kristie Lewis, senior vice president of merchandising for Bath & Body Works, said in a release. “This collaboration was all about capturing that feeling of joy and tradition that comes with the season. By bringing this beloved Easter classic to life through fragrance and gifting, we’re giving consumers a fun, feel good way to celebrate spring’s happiest moments.”
From what we’ve seen so far, Bath & Body Works’ collab with PEEPS truly succeeded in bringing a playful and vibrant collection to life. Once you see it for yourself, we guarantee you’ll want to grab a few items to either use yourself or include as an Easter basket stuffer.
When Does the Bath & Body Works x PEEPS Collection 2026 Drop?
The collab officially drops on Monday, March 2nd in stores and online starting at 6 a.m. ET. They’re also doing an early access drop on Sunday, March 1st for Bath & Body Works rewards members.
How to Get Early Access to the Bath & Body Works x PEEPS Collection
It’s super simple. All you have to do is sign up to be part of Bath & Body Works’ loyalty rewards program, which you can do so here. The process takes just a few seconds and is completely free. Once you sign up, you’ll be immediately given access to shop the new PEEPS collection as well as all the other perks that come with a membership. Once again, early access to shop the collab starts on March 1st at 6 a.m. ET.
Bath & Body Works’ limited-edition collections tend to be super popular among fans. Because of that, we’ve seen items sell out during early access. So, if there is something from the collection that catches your eye, it’s not a bad idea to shop sooner rather than later.
What to Expect From the New Bath & Body Works x PEEPS Collab
The limited-edition collection introduces a brand new scent: Peepin’ It Real. Its fragrance notes include fluffy marshmallow, sugar crystals, and whipped vanilla — which honestly, is the perfect combination of scents for PEEPS. The new fragrance will be available in all your favorite Bath & Body Works essentials, including the Ultimate Hydration Body Cream, Fine Fragrance Mists (both full size and travel size), body wash, shapeable soap, foaming hand soap, and a single-wick candle.
Of course, you can’t forget about the accessories! The Bath & Body Works x PEEPS Collection has a fun selection of items like a PEEPS PocketBac hand sanitizer, a PEEPS Bunny backpack, a Bunny tote, Bunny socks, a candle pedestal, and so much more.
“PEEPS has always been about celebrating the simple joys of spring, and this collaboration brings that spirit to life in a whole new way,” Caitlin Servian, brand manager for PEEPS, said in a release. “Partnering with Bath & Body Works allowed us to reimagine our iconic Marshmallow treat beyond the candy aisle, creating playful, feel good fragrances and gifts that invite fans to enjoy the sweet scents of Easter!”
BATH & BODY WORKS X PEEPS COLLECTION (EASTER 2026)
Peepin' It Real Ultimate Hydration Body Cream
What We Think About the Bath & Body Works x Easter PEEPS Collection
We were lucky enough to get our hands on a few products for an early look, and the collection is a lot fun! If you love marshmallow scents, you’re sure to enjoy the new Peepin’ It Real fragrance, which is definitely a sugary sweet marshmallow scent — as expected from a PEEPS collab.
As far as accessories go, we can totally see the PocketBac holder being a popular item in the collection (and likely to sell out fast). If you are putting together Easter baskets for kids, tweens, or teens, we recommend checking out the Bunny backpack, which is very cute and mini-sized.
All in all, the new Bath & Body Works’ PEEPS collab does not disappoint if you’re looking for a fun collab to get you in the mood for Easter. Looking for more Easter goodies? Be sure to check out the rest of Bath & Body Works’ newly-released Easter drops today.
Once again, the new Bath & Body Works x PEEPS Collection quietly launches today for Rewards Members, but officially drops tomorrow for everyone else. So, be sure to get your hands on the collection early, especially for those items you just know will sell out fast.