Fenty Beauty, Skin and Fragrance coming to Ja in April
Fenty Beauty, Fenty Skin and Fenty Eau de Parfum will hit Jamaica shelves in April.
The cosmetics and skincare brand by Bajan superstar Rihanna will be available exclusively at Fontana Waterloo on April 10 and Fontana Fairview on April 12.
Fenty Beauty made the announcement on Instagram earlier today, along with a video of Rihanna applying the world-famous product with Jamaican flag nail art.
“We heard you, fam! @BadGalRiri is bringin’ Fenty Beauty + Fenty Skin to Jamaica! Shop exclusively at @Fontana_Pharmacy Waterloo on 4/10 and Fairview on 4/12,” said the post.
To celebrate the launch, Fenty and Fontana will host exclusive in-store events.
The move is a long time coming with Rihanna announcing in November last year that Fenty Beauty was coming to Jamaica following its launch in select Caribbean countries. Fenty Beauty went on sale in nine Caribbean islands – Antigua, Aruba, Bahamas, Barbados, Bermuda, Cayman Islands, Grenada, Sint Maarten and Saint Martin, and Trinidad and Tobago – on October 24.
“I am so excited to finally bring Fenty Beauty, Skin and Fragrance brands to the Caribbean. I know the community has been waiting a long time and we can’t wait for you to experience the brand and try the products in a place that’s near and dear to my heart,” said Rihanna in a release.
Speaking at the official launch event in her home country of Barbados last year, she assured her Jamaican fans that the awarding-winning products would soon hit shelves on the island.
“And Jamaica, I’m sorry I’m not there yet, but I’m coming your way. You are going to have something special, too,” said Rihanna.
Fenty Beauty was introduced to the world in 2017, revolutionising the industry with its inclusive range for all skin tones. While, Fenty Skin, Rihanna’s skincare line, was launched in 2020.
Fenty Eau de Parfum is the first luxury fragrance from Rihanna and Fenty Beauty. (Jamaica Gleaner)
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