Siri’s big upgrade is vaporware, but I still want Apple’s vision of iPhone AI
Apple made a late entry with its AI solution for iPhone, iPad, and Mac last June. But what we got at WWDC 2024 was a bold vision of Apple Intelligence encompassing various generative AI features that were on par with what the competition was doing. More importantly, Apple Intelligence offered an AI vision that few others could deliver: An AI integration at the system level that provices a more advanced assistant than rival offerings, and a more private one, too.
As impressive as ChatGPT is, the smart Siri coming to iPhone, iPad, and Mac would do things OpenAI can't hope to offer users until it launches its own hardware. The smart Siri in Apple Intelligence would get access to apps and personal data so it could do things that no other AI can pull off.
Samsung, which launched Galaxy AI several months before Apple Intelligence, lacked a similar vision. There was no alternative to smart Siri. At Google, we still had to wait for a Gemini assistant that would be able to match the capabilities Apple advertised for Siri.
Fast-forward to mid-March, some six months since the iPhone 16 series launched without Apple Intelligence on board, let alone the smart Siri. And now, we just learned that the smart Siri in Apple Intelligence is vaporware.
Apple can't ship that big Siri upgrade for at least another year. And we won't even get to test an early version of it via the iOS 18.4 beta, like we thought we would. I'm disappointed about how Apple chose to bait us with Apple Intelligence's Siri, but I still have high hopes about seeing this sort of experience on the iPhone in the not-too-distant future.
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Siri’s big upgrade is vaporware, but I still want Apple’s vision of iPhone AI originally appeared on BGR.com on Thu, 13 Mar 2025 at 10:12:00 EDT. Please see our terms for use of feeds.