New dating show to rival Love is Blind sees contestants using their NOSES to find romance
PRIME Video are reportedly launching a dating show to compete with Love Is Blind – but instead of hiding their looks, hopefuls will have to rely on their sense of SMELL.
The series, tentatively titled Trust Your Senses, will see hopefuls take sensual dating to a new level by coupling up using just their sense of smell, taste and touch.
All the contestants, aged between 18 and 30, will be blindfolded before entering the show.
They won’t be told what their potential love matches look like until they make a big reveal.
According to Sunday People, filming for the new series is set to begin in the near future.
“They are from all walks of life and have tried all other normal options of finding love and failed so they will be hoping this method, which taps into ‘instinct over aspiration’, will bring better results,” a source told the paper.
“There’s a huge appetite for dating shows with a difference.
“Love is Blind is a hugely successful worldwide series and Amazon is hoping to tap into that market with Trust Your Senses.”
While the idea may seem barmy, there is actually some scientific evidence to back up the bonkers concept as a means to find The One.
Scientists have previously connected a person’s smell with their level of sexual attraction, with women in relationships even having their stress levels reduced by their partner’s scent.
An armpit-sniffing study in 2018 also revealed that men can pick up on women’s fertility by how she smells, with those who took part ‘smelling their best’ when they’re most fertile.
Another study, known as the Sweaty T-Shirt Experiment, published in the journal Proceedings Of the Royal Society B, 49 women were given T-shirts a group of men had worn for two days.
It found that women were far more likely to prefer the scent of the shirts worn by men with a more different set of immune system genes compared to their own.
According to the researchers, by selecting partners who have different gene sets, there’s more chance of one parent’s DNA compensating for faulty genes in the other, making a healthier baby.