NVIDIA GeForce 50 Series to start at $549 with 5070 GPU
MANILA, Philippines –NVIDIA officially announced its first batch of 50 Series GPUs on Tuesday, January 7, Manila time.
Four GPUs were disclosed: the 5070 ($549), 5070 Ti ($749), 5080 ($999), and 5090 ($1,999).
The new models come more than two years since the GeForce 40 cards were announced in October 2022.
The new GPUs are powered by the NVIDIA Blackwell architecture, which highlights “breakthroughs in AI-driven rendering including neural shaders, digital human technologies, geometry and lighting.”
The flagship RTX 5090 GPU boasts 92 billion transistors, compared to the 76 billion of the previous generation 4090 GPU. But more than the transistor count providing the boost in compute power, NVIDIA says that the 50 Series’ architecture innovations along with the AI-powered DLSS 4 technology, the 5090 GPU is said to have twice the performance of the 4090 model.
For example, NVIDIA explained that “DLSS 4 debuts Multi Frame Generation to boost frame rates by using AI to generate up to three frames per rendered frame. It works in unison with the suite of DLSS technologies to increase performance by up to 8x over traditional rendering, while maintaining responsiveness with NVIDIA Reflex technology.”
Over 75 games and applications will support DLSS 4 on the day of launch on January 30.
Aside from DLSS 4, the 50 Series cards will also be using AI for shaders — codes that essentially determine how the visuals appear — along with further implementations for ray-tracing.
The company also highlighted that the GPU will be able to assist in the AI of game characters.
“NVIDIA is introducing a suite of new NVIDIA ACE technologies that enable game characters to perceive, plan and act like human players. ACE-powered autonomous characters are being integrated into KRAFTON’s PUBG: BATTLEGROUNDS and InZOI, the publisher’s upcoming life simulation game, as well as Wemade Next’s MIR5,” the company said.
“In PUBG, companions powered by NVIDIA ACE plan and execute strategic actions, dynamically working with human players to ensure survival. InZOI features Smart Zoi characters that autonomously adjust behaviors based on life goals and in-game events. In MIR5, large language model (LLM)-driven raid bosses adapt tactics based on player behavior, creating more dynamic, challenging encounters.”
Other than its applications for games, NVIDIA also touted how the GPUs will be able to help regular consumers with livestreaming, content creation, and other generative AI functions.
Use cases span LLMs, vision language models, image generation, speech, embedding models for retrieval-augmented generation, PDF extraction and computer vision. – Rappler.com