Shoppers rush to snap up ‘favourite’ discontinued Cadbury treat back at B&M
A RARE discontinued Cadbury product has been spotted in B&M which excited shoppers say they haven’t seen “since I was a kid”.
When a certain nostalgic sweet treat was discovered in B&M stores, chocolate lovers went wild on social media.
The blast from the past is the Cadbury Dairy Milk Rounds, which come wrapped up in retro tube-style packaging.
The button-sized treats are made of solid milk chocolate and cost the punter £1.25 a tube.
Sweet toothed shoppers ran to B&M to get their hands on the item after it was shared on the Gift and Bargains UK Facebook group.
Someone tagged a friend in the comments and said: “Aw I remember you having these in school.”
Another user wrote: “Omg, I used to love these.”
While one person joked: “Finally it’s acceptable for adults to eat Cadbury buttons, in tube form!”
Others recalled the product looking different back in the day to what it does now.
One person wrote: “They used to be called Chocos, they were around when I was a kid – I’m 77 years young.”
And another recalled how the product mysteriously disappeared from shelves.
They said: “They were sold here for normal price, disappeared, then came back under Australian chocolate at extortion price.”
Many others said they thought the sweet treat had a disappointing taste which wasn’t the same as normal Cadbury chocolate – as the treat is currently manufactured and sold in Australia.
“It’s an Aussie recipe”, one person explained.
“It’s made to withstand higher melting temperatures. So tastes very different.”
Some were disappointed by the recipe change from the treat they remember loving as kids.
A user replied: “Better if Cadbury concentrated on putting the chocolate recipe back to what it was!”
The Sun has reached out to Cadbury to find out exactly when the product was last available in the UK.
Other rare Cadbury products have been recently spotted in B&M, including The 5 Star Mini Treats which were posted to the New Foods UK Group.
The sharing bag of bite-size treats isn’t usually sold in the UK and is typically available in India, Indonesia, Malaysia, Brazil, South Africa, the Philippines and Egypt.
They were last seen to be selling for £2 which is the same price as other Cadbury sharing bag products.
This year a Cadbury mint-flavoured twirl also appeared on shelves, which was originally launched in Australia, and in B&M cost only £1 for four.
Products like these usually gain traction online and sell out fast, so whether your local B&M may have a rare item depends on where you live and how quickly you get there.
Also, bear in mind that stock and prices can change between stores.
Joining Facebook groups is a great way to keep track of the newest shelf additions and make sure you’re not missing out.
You can find your nearest B&M using the Store Finder tool on its website.
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Go own brand – if you’re not too fussed about flavour and just want to supplant your chocolate cravings, you’ll save by going for the supermarket’s own brand bars.
Shop around – if you’ve spotted your favourite variety at the supermarket, make sure you check if it’s cheaper elsewhere.
Websites like Trolley.co.uk let you compare prices on products across all the major chains to see if you’re getting the best deal.
Look out for yellow stickers – supermarket staff put yellow, and sometimes orange and red, stickers on to products to show they’ve been reduced.
They usually do this if the product is coming to the end of its best-before date or the packaging is slightly damaged.
Buy bigger bars – most of the time, but not always, chocolate is cheaper per 100g the larger the bar.
So if you’ve got the appetite, and you were going to buy a hefty amount of chocolate anyway, you might as well go bigger.
Always remember, however, to still compare prices to other stores.
Just because an item is rare doesn’t mean it necessarily tastes better – so be careful not to be too easily influenced and waste cash.
Comparison sites like Trolley are a useful way to track prices across a range of stores so you know you’re getting the best deal.
This usually includes Clubcard and Nectar Card deals which change every week, so make sure you’re signed up to free loyalty schemes.
For information on the newest Dairy Milk additions visit the Cadbury website.
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