Jimmy Choo Unveils Festive Winter 2024 Campaign “The Party”
Jimmy Choo has just unveiled their Men’s and Women’s Winter 2024 campaign and it’s a glamorous one full of holiday fun.
Titled as “The Party,” the collection hones in on the vibrant energy of the holiday season, which culminates with the closing of a year and the celebration of the new. Per the brand, each piece in the collection is designed to make a statement, which is reflected through the eclectic mixture of the capsule.
Standing out in the collection are eye-catching footwear such as the Women’s Hadley AB 60, which is defined by its sleek, leather composition, an emphasized pointed-toe and a wedge heel as the finisher. There is also the Stevie 100 Patent Leather Slingback pumps, which are also defined by a triangular upper, alongside an embellished ankle strap and a stiletto heel clocking in-between 3-to-4 inches.
On the men’s side of things, there are a number of options to choose from including the Marlow Diamond Chunky Leather loafers, emphasized by its high-quality leather construction, chunky block heel and slight platform upper that clocks in at an estimated 1.5-inches. Another callout are the Elias Zip boots, which are highlighted with a leopard-print construction.
Aside from the shoes, there is also a variety of accessories to choose from such as the Diamond Tote, the Diamond Hobo bag and the Edie Hobo Mini to name a few.
FN chronicled the history of Jimmy Choo’s influence earlier this year. Over the decades, the shoes have become popular, in-part, thanks to its celebrity connections through major marketing campaigns starring top models Gisele Bündchen, Hailey Bieber, Kate Moss, Kendall Jenner, Kaia Gerber and more.
In 2017, the company was purchased for $1.2 billion by Michael Kors Holdings Ltd. (which subsequently was renamed Capri Holdings Ltd. to reflect its more diverse portfolio). Later on this year, Capri is expected to become part of Tapestry Inc. as part of an $8.5 billion merger.