Soccer star Harry Kane just launched an app to change athletes’ relationship with fans
The Bayern Munich and England striker is the first superstar on a new platform called Cleats Club, which aims to make the fans connection closer, without the toxicity of social media.
Back in July 2020, soccer superstar Harry Kane witnessed a particularly toxic bout of fan commentary. England had just lost the 2020 Euro final against Italy on penalties. Three of Kane’s young teammates missed their penalty shots—Marcus Rashford, Bakayo Saka, and Jadon Sancho—and were now on the receiving end of torrents of abuse across social media.