Major supermarket makes change to 53 stores ahead of nationwide expansion next month
A MAJOR supermarket is set to make a change to 53 of its stores ahead of a nationwide expansion next month.
Iceland has partnered with the food delivery service Deliveroo as part of the latest expansion of its rapid delivery offer.
And the frozen food retailer is now offering the service at 53 of its UK stores.
Under the plan, the supermarket chain will expand to its 800 Iceland and Food Warehouse stores by the end of October.
More than 3,000 Iceland products are understood to be available to buy through Deliveroo.
You can nab Iceland’s full range of essentials, frozen and fresh groceries from the click of a button.
Iceland says shoppers will be able to receive their orders within 25 minutes under the new partnership.
Products from the retailer’s brand connections such as Greggs and Myprotein are also available to order.
Amazon Prime customers in Manchester and London can also have Iceland food delivered through its third-party deal with Amazon.
Iceland and Food Warehouses already offer deliveries through Just Eat and Uber Eats and also offer a next day and same day delivery service itself.
Justin Addison, Iceland Foods international and partnerships director said: “We’re dedicated to making sure our customers can enjoy our innovative, value-driven range of products, no matter where they are.
“This past year has been a real moment of growth for Iceland and The Food Warehouse, and we’re thrilled to add Deliveroo to our list of partners.
“More customers across the UK will now be able to easily access their favourite Iceland products from the comfort of their own homes.”
Suzy McClintock, Deliveroo VP of new verticals added: “We’re delighted to announce our partnership with Iceland, bringing thousands of fantastic products to customers across the UK in as little as 25 minutes.
“As demand for convenient grocery delivery grows, this partnership means even more households can access their Iceland favourites quickly and easily via our app, including thousands of great value products.”
It comes as Iceland revealed its Christmas 2024 range and it includes a pigs in blankets Yorkshire pudding.
The big day is still a while away, but it’s always good to plan ahead for the merry season.
Luckily, Iceland has unveiled its Christmas menu which will be available in stores and online from November 12.
The items will also be available to buy at Iceland’s The Food Warehouse.
Iceland‘s menu this year offers customers everything they’ll need for Christmas lunch or dinner, but there are some quirky items included as well in case you’re after something a bit different.
Shoppers will be able to feast on mini fish, chip and ketchup sarnies, prawn tacos and an unbelievable XXL pigs in blankets Yorkshire pudding.
The supermarket is also launching battered lobster tails, mini garlic and herb kievs and even some exclusive brand items like Harry Ramsden’s battered mini sausages.
Also returning are familiar favourites such as the turkey crown, mince pies, Christmas pudding and of course all the trimmings like roast potatoes and veg.
Those who want to feast on the exclusive brand’s range like Galaxy, TGI Fridays and Harry Ramsden’s can do so with the mix-and-match deals like three items for £10.
Iceland’s head of development David Lennox said: “We’ve focused on perfecting the classics and making them the best and most delicious yet, as well as offering our customers a range of innovative and affordable new Christmas products which are sure to delight everyone at the dinner table.
“Iceland has some extra special products on offer this festive season.”
How to save money on your food shop
Consumer reporter Sam Walker reveals how you can save hundreds of pounds a year:
Odd boxes – plenty of retailers offer slightly misshapen fruit and veg or surplus food at a discounted price.
Lidl sells five kilos of fruit and veg for just £1.50 through its Waste Not scheme while Aldi shoppers can get Too Good to Go bags which contain £10 worth of all kinds of products for £3.30.
Sainsbury’s also sells £2 “Taste Me, Don’t Waste Me” fruit and veg boxes to help shoppers reduced food waste and save cash.
Food waste apps – food waste apps work by helping shops, cafes, restaurants and other businesses shift stock that is due to go out of date and passing it on to members of the public.
Some of the most notable ones include Too Good to Go and Olio.
Too Good to Go’s app is free to sign up to and is used by millions of people across the UK, letting users buy food at a discount.
Olio works similarly, except users can collect both food and other household items for free from neighbours and businesses.
Yellow sticker bargains – yellow sticker bargains, sometimes orange and red in certain supermarkets, are a great way of getting food on the cheap.
But what time to head out to get the best deals varies depending on the retailer. You can see the best times for each supermarket here.
Super cheap bargains – sign up to bargain hunter Facebook groups like Extreme Couponing and Bargains UK where shoppers regularly post hauls they’ve found on the cheap, including food finds.
“Downshift” – you will almost always save money going for a supermarket’s own-brand economy lines rather than premium brands.
The move to lower-tier ranges, also known as “downshifting” and hailed by consumer expert Martin Lewis, could save you hundreds of pounds a year on your food shop.