Ben of Ben & Jerry trades ice cream for cannabis
Ben Cohen’s new nonprofit cannabis brand will make you crave that chunky monkey.
Ben Cohen of Ben & Jerry’s is telling me a story about smoking pot. We’re on Zoom, and he says: “The idea came about when I was on a camping trip with a friend of mine, sitting around a fire, smoking a joint. And we were saying, ‘Wouldn’t it be nice to have pot like the old days?’”
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