Would you let a real-life vendor stalk you like an Instagram ad?
And other questions asked in ‘Algorithmic Reality,’ a new graphic novel by WeTransfer’s cofounder, Damian Bradfield.
You’re in a shoe store, trying on a pair of Nikes. The vendor is going on about how great the shoes are, but you’re not convinced, so you walk out empty handed. Sometime later, that same vendor pops up out of nowhere in the supermarket. “I’m just wondering if you’ve reconsidered the shoes,” he says. “I’ve got a photo of them right here.” You scoff and walk away again, but the vendor keeps coming back; you bump into him on the sidewalk, or at the hardware store. He even breaks into your home and finds you on your living room couch. “I’d be happy to suggest some other shoes you might like based on your trip to the store,” he says.
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